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Tuesday, 07 March 2017 08:54

A Guide to Design Meetings

Basically the idea of a meeting is simple: it’s when two or more people get together to discuss one or multiple topics. It can be in a formal or informal setting. It can be among people within an organization or between people in more than one organization. The concept of the meeting is ancient. At their most basic level, meetings are held to bring people together to talk about things. There can be good reasons to have meetings and bad reasons to have meetings, both of which we’ll discuss. There are different kinds of meetings, too, some of which are inherently more productive than others. Every meeting you have with clients should have an agenda, even if it’s only in your head. Meetings are held for a reason, and there are certain things that need to be addressed. Ask your client what the purpose of the meeting is (if they’ve requested it) so that you have a clear picture of what needs to be accomplished.

Published in Business
Thursday, 12 January 2017 05:16

The Secret to Happy Clients

Being a web designer is sometimes more than just creating a beautiful, functional website. You may have to play different roles depending upon the situation and the client you’re working with. One of the more common roles you’ll have to play is that of a teacher. It could be as simple as explaining how to make a website does what your clients want or need. Often, though, there’s a part of teaching that is a bit more nuanced. There will be times when you work with a client who is not particularly tech-savvy. And, as is often the case when someone is trying to accomplish something that is a little outside of their expertise, they can be quite uneasy with the process. I experience the exact same feeling when something needs fixed around the house. How do you go about making a client feel comfortable in this type of situation? It involves being part teacher and a little bit therapist.

Published in Business
Tuesday, 07 March 2017 09:09

Freelance Mistakes You’ll Probably Make

Freelance work means that your business is all about you. You’re the sole person in charge of making the tough decisions. You’ll decide how to market your business, which services to offer and how much to charge. While that can give you a sense of freedom and power, there is a risk to it all. Having the power to make those tough decisions doesn’t necessarily mean that you’re automatically an expert at making them. It’s quite possible to make the wrong choice and end up in a bad situation. I’ve been out there freelancing since 1999. Starting out, I felt as if I were smart enough to be successful. In fact, I was a 21 year old kid who had absolutely no clue about the importance of the decisions I was making. I didn’t fully realize what I was getting into. With that in mind, I’m going to share some situations that I’ve personally been in that were less than ideal (and some tips on avoiding them). Hopefully, it will help to prevent you from becoming entangled in something that isn’t good for you or your business.

Published in Business
Wednesday, 11 January 2017 04:10

9 Ways to Successful Organize Creative Projects

When a team works smoothly, it reflects on the final results. Thus, keeping your designer team happy yet structured is imperative to the success of any creative agency. Get yourself a project management tool and apply any of the tips above that caught your attention. Nonetheless, the best way to improve your workflow is to ask your team members about the most upsetting issues and ask for them for ideas! Getting your project organized and easily manageable is always a challenge when working as a part of a team. The problem reaches a whole new level when it concerns a creative project. Creativity blossoms the most when it’s unlimited while collaborative projects crumble without rules. So what to do with a creative agency project that requires teamwork and collaboration? Organization and leadership, if executed correctly, doesn’t have to affect the creative process. Here are nine practical tips to keep your designer team organized no matter the task at hand!

Published in Design
Wednesday, 11 January 2017 04:07

From Freelancer to Designer

Picture it: 2010; you’re working full-time as a digital designer for one of the world’s largest advertising agencies. The paycheck is steady, the hours are (somewhat) flexible, and you really never have to take work home with you. To sweeten the pot, there are plenty of perks–free swag from clients and swanky company parties to enjoy. You take for granted the fact that you don’t need to worry about where the work is coming from. That’s someone else’s job. You love your job and your co-workers, but something substantial is missing. Perhaps you are dissatisfied with what you are designing or, even more frustrating, you can’t take ownership over the end results. What is a talented, hard-working web professional to do? That was me a few years ago, before starting my creative digital agency, and something needed to change.

Published in Business
Sunday, 26 November 2017 06:45

7 Tools for Web App Developing

User X-perience has been the focal point of modern web development for quite some time now. This is influenced by several factors, including page loading speed, readability, usability, and design. But now that more users prefer mobile web browsing over using desktops, any website—be it a niche blog or an e-commerce store—should start prioritizing mobile friendliness. Nowadays, it’s easy to apply a mobile-responsive theme and use tools like Google’s Mobile-Friendly Test to receive additional recommendations on how to optimize your site. But if you want to take things to the next level, you can develop a Progressive Web App (PWA) to deliver fresh and memorable new experiences to your mobile users.

Published in Design
Sunday, 26 November 2017 05:13

Integrating Content & Mobile Design

Everyone who’s up on technology has heard of mobile web design and content marketing—two terms used with increasing frequency in the online world. Can mobile design and a great content marketing strategy be combined without sacrificing either content or design elements? Or does the content of a website suffer because of the restrictions imposed by design for small screens? The truth is that great content does not have to be sacrificed for mobile design and can even be enhanced by the capabilities of new devices. A properly integrated responsive design and content marketing strategy should produce a phenomenal user experience for visitors to your client’s website.

Published in Design
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